Hardcode

Marketing Tech: Marketing hard code easy!

Who’s RoJo?

Video Series

Watch video series for how to tips on MarTech. youtube.com/@hardcodewithrojo

Marketing tech consultant

Tips that make “hard code easier” so businesses can better leverage technology.

Short Bio

robert-josefs

Hi, I’m RoJo… Seasoned marketing professional with 25 years of experience, and a background in coding and MarTech.

  • Built custom websites and WordPress plugins
  • Integrated platforms like HubSpot, Salesforce, Act-On, Eloqua
  • Led efforts in SEO/GEO optimization
  • Developed strategy for social media
  • Created videos and content for web, social, and press.

Outside of work: Hiking🥾, camping⛺, and rock climbing🧗‍♂️ with my wife and kids—and catching local bands whenever I can, especially classic rock and heavy metal 🤘.

  • Baruch College, Zicklin School of Business
  • Bachelor of Business Administration (BBA), Information Systems
  • 2001 – 2005
  • Graduated Cum Laude, GPA: 3.6
  • Artificial Intelligence in Marketing – University of Virginia (Coursera), Feb 2024
  • AdWords Search Certification – Google, Jul 2016
  • Marketing – University of Pennsylvania (Coursera), Jan 2014
  • Skills for Success – Dale Carnegie Training, Dec 2013

VideoSeries

How To Setup ReCAPTCHA

Learn how to protect your forms from bots using Google reCAPTCHA, starting with the classic image challenge “select all bridges.” Then, learn how to set up logic for the invisible method, where no user interaction is required.

How To Install a Child Theme

Learn how to install a child theme in WordPress to safely customize your site without losing changes during theme updates. We’ll walk through creating the child theme folder and activating it in your dashboard.

How To Create a Plugin

Learn how to create a custom WordPress plugin from scratch to add features without modifying your theme. We’ll cover setting up the plugin folder, writing the main PHP file, and activating it in your dashboard.